Monday, December 23, 2019

Developing A Strong Security Policy - 978 Words

One of the most important jobs in a data processing organization, other than the actual processing of data, is securing the information from the time the original data is entered until the end of the process. Businesses trust data processing companies with valuable business information from customer information lists to sensitive business documents so being a trustworthy processing center is critical. In order to ensure the safety and security of client’s information, data processing companies must have top-notch security in place from the locks on the door to the people they hire. One way to develop a strong security policy is to hire a security analyst who is in charge of overseeing every aspect of the company’s security. The security analyst will help design, implement, and update security policies and procedures, as well as ensure that these policies and procedures are being followed. This is a crucial position as it is the first line of defense in protecting a business’s most important asset; its data. Any loss of data can be catastrophic leading to a ripple effect that will impact the business negatively. Data processing companies handle data from various types of businesses, but every business’s data should be treated with the same level of importance. Policies and procedures should be made clear to employees as well as the consequences for not adhering to them. One important security policy would be customer/client privacy. No employee should,Show MoreRelatedIndian Foreign Policies : India s Free Global Market And Predictability Of More Economic Development799 Words   |  4 PagesG7 summit 2015 in Schloss Elmau has created a new chapter to many developing and developed nations like India and China to be part of this group as a guest. Opens new vision for these nations to get benefitted in its annual meeting. 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Therefore, companies are trying as hard as they can, and give high effort in protecting their network from attack and make sure that they have the best network security. Most people think that the threat of security attack is only come from outside the company. In fact, the attack from inside the company network is more harmful with high frequency to be happened. As written by Cryptek (2001), which based the argument from some articlesRead MoreCSEC630 Team Assig met iTrust 1337 Words   |  6 Pagesspecialist of all sorts without much hassle. However, designing and developing such a medical system must be build and deployed keeping a few things in mind such a privacy, confidentiality, system availability and security. By ensuring these areas are well developed, the medical industry can have user buy-in (patients) by encouraging consumer confidence. 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This method should protect a system against various security threats, these threats would consist of individuals impersonating users and password hackers. Also if data and other resources are going to be shared on the organizations network with other companies, it is imperative that some kind of authentication policy is put into place and that it coincides with the other organization that the information is being exchanged with. Read MoreNetwork Security Measures Essay1134 Words   |  5 PagesIdentify Security Measures Which Address These Threats and Vulnerabilities Any network is vulnerable at its weakest point and perpetrators will try to get in any way that they can. Some just to see if they can and others for manipulated personal gain. Security measures, policy and procedures are written and tailored to meet the specific needs of an organization. Security tools are installed on networks to keep out cyber criminals. Vulnerability is a weakness in a security system. A threatRead MoreCyber Crime Case1458 Words   |  6 Pagesorganization should be ready to attack the incident quickly. Cyber crime which are increasing at faster rate should be controlled to protect the organization, CSIRT is the pillar for any organization should act effectively in responding. As many other developing countries, the internet usage in Colombia has also increased rapidly. The Government of Colombia want to develop CSIRT called ColCERT to secure their organizations. In Colombia use communication technologies has increased significantly, this raised

Sunday, December 15, 2019

Middle East Democracy Free Essays

string(100) " of what the American government has to say, a new democratic creation must take this into account\." The idea of installing a full scale democratic government in Iran is something that has undoubtedly crossed the mind of many prominent American politicians, but it has yet to come to fruition because of a number of reasons. For the most part, the promotion of democracy in the Middle East has been a well tried, but failed venture. While many nations in other parts of the world have been especially quick to pick up democracy, those people in Iran and other parts of the Middle East have not been so willing to embrace the idea yet. We will write a custom essay sample on Middle East Democracy or any similar topic only for you Order Now This has occurred because of the fundamental problems that seem to get lost in translation when western nations try to impose a government on the people in the Middle East. In order for democracy to ever work in Iran or elsewhere in that area of the world, these basic, fundamental differences must be addressed appropriately and ultimately be bridged, so that a common accord can be reached in the best interests of the Iranian people. The primary obstacles to democratic reform in Iran are many and they are tall obstacles. In short, these are basic problems that the people of Iran have with western governments and they are the sort of problems that will keep democracy from coming to Iran at this point. The main thing standing in the way is a difference in religious theory. Though democracy itself purports to support all religions and in effort to promote religious freedom, it is built upon Christian principles and has been a primarily Christian outfit since its inception. When the founding fathers designed the documents that started the nation, they opened up their Bibles for consultation. This is not a fact that is lost on the Iranian people, nor is it lost on the Iranian government. According to NationMaster.com, the statistics on religion in Iran are staggering. According to that website, 98% of the people in Iran are practicing Muslims (NationMaster.com). This in itself is something that creates major issues with democracy and stands as a barrier in the way of every having an active democracy in that country. Of that 98% clip, more than 89% of the Muslims are Shi’a, which creates an added problem. That sect of Islam has been particularly harsh in regards to American policy and democracy. In addition to the problem surrounding religion, there is a problem that exists over control of the country. The controlling party in Iran worked very hard to gain control of the country and they now have a system in place that rewards those who support them and cracks down on those that oppose them. This is done because the country is set up to allow this theocracy to have full and complete control over just about every aspect of the country, including the economy. Since their control is so widespread, there is lots of vested interest in keeping the controlling party in office. If they were to be booted out of office in favor of some new leaders, lots of angry people would be missing out on the benefits that they were used to receiving. According to MapsoftheWorld.com, â€Å"The chief of the state is Supreme Leader Ayatollah Ali Hoseini-Khomeini. The head of the Iran government is President Mahmud Ahmadi-Nejad. The Cabinet consists of Council of Ministers selected by the president with legislative approval† (MapsoftheWorld.com). This alone shows the near complete control that the leader of the government has over the country. Though the head of the government is an elected official, there is little to suggest that any elections are conducted in a fair manner. Though the government in Iran is technically considered a democracy because of the fact that they hold elections, one would be hard pressed to find anyone that would consider their system a clear representation of the people’s rights. A former American government official has even said in the last month that the democracy effort in Iran is one that will be tough to come by given the current state in the country and America’s current relationship with the leaders of that country. In a New York Sun article by Eli Lake, a former presidential assistant is quoted as saying, â€Å"There is not the expertise, there is not the energy for it. The Iran office is worried about the bilateral policy. I think they are not committed to this anymore† (Lake). If that quote is any indication, then the democracy effort in Iran has a tough future ahead of it. Overcoming the barriers to democracy will not be easy in Iran, but they are doable with the right policy. One thing to consider is that the religious preferences of the Iranian people are longstanding and they are not likely to change any time in the near future. As such, Western nations must understand that they are going to be dealing with an Islamic nation and they must make allowances for that. Though pure democracy in an American sense will never come off as being an Islamic idea, the proponents of such an Iranian democracy movement must make sure to bridge the gap that exists within perception between the two nations. They must paint democracy in its most positive light to the people of Iran, to make them understand that it is not something to be feared, but rather something to be embraced. If the basic differences in religious preference are going to be conquered, then democracy must appear to them as something that can be incorporated with their Islamic values. Having them adopt Judeo-Christian values is not an option, so if democracy is going to head to Iran, then it must be taken closer to their preferences. As far as power is concerned, this looks like a problem that might not have a solution. Given the fact that the controlling party is not likely to give up any of their stake in the nation regardless of what the American government has to say, a new democratic creation must take this into account. You read "Middle East Democracy" in category "Essay examples" Though there is no way to truly overcome this obstacle, some progress can be made by insuring that the people in control right now understand that they will not be thrown to the dogs in a new democracy program. They will still have the chance to be in power if they are elected fairly by the people of their country. This will not likely be enough to pacify those in power, but that might not be possible in the long run. The primary supporters of democratic reform in Iran are mostly from Western nations and their interest is two fold. For American leaders, the establishment of democracy in Iran helps promote that sort of movement all over the world, and it helps to protect American interests abroad as much as possible. The hope of such a government would ultimately be to get rid of the tyrannical leader that runs that government. When tyrants are eliminated from office, the entire world is better off for it, according to American policy. According to a 2005 New York Times article, the American government is taking great measures to help this happen. They are being helped by leaders in other democratic governments. In an article by Steven R. Weisman, it is stated, â€Å"The Bush administration is expanding efforts to influence Iran’s internal politics with aid for opposition and pro-democracy groups abroad and longer broadcasts criticizing the Iranian government, administration officials say† (Weisman). This widespread support from the American government has been continued, although it has been reformed since to meet its goals more effectively. The main opponents of democratic reform in Iran are fairly predictable, given the current set of circumstances in that country. The controlling party that runs the government has no interest in changing their ways, as it was the old system that allowed them to gain power and influence. They are the most powerful and influential group standing in the way. Almost as important in this stance against democracy are the religious leaders in Iran. They have a huge measure of control over the population since it is their job to give clarity on religious matters. Under the current theocracy, which is run with a great deal of religious emphasis, they have lots of control and economic swing in the country. This group is probably more important to influence, since it is their interpretation of the Islamic gospel that helps create the prevailing thought of the Iranian people. Given the fact that the deep rooted Christian values in democracy are no secret, it is highly unlikely that the Islamic leaders of Iran are going to relent on their position. In order to influence these political leaders in Iran, there is only one real solution that the American government can use. Since economic sanctions and threats of war do not seem to be working, the U.S. government has to take the initiative to establish some rewards for the leaders if they were to go along with democracy. Economic rewards are very powerful bargaining tools, because the Iranian leaders can get rich if they play their cards right. If the Western governments made it clear that they would provide clear support to any democratic reform, it may influence the Iranian leaders to make some changes to their current working system. Though the basic premise of democracy would indicate that any group should be allowed to jockey for position atop the government, Iran has to be handled somewhat differently. Given the previously mentioned statistics on religion in the country, it would be extremely unwise to allow any anti-Islamic groups to push for control of the nation. It would be unwise for a couple of different reasons. On one hand, they would have no chance of gaining control of the country and would therefore just be stirring the pot. This leads to the second conclusion, which indicates that such pot stirring would only have a negative impact on the reception of democracy. Since democracy has to be brought to Iran in conjunction with Islam, this is a recipe for disaster. One thing that must be considered when a person thinks about American influence in Iran is what kind of broad impact it will have on a number of different people. If America and other western nations were to make a push for democracy in Iran, it might endanger those people in the country that are there in order to do other good in the country. According to an article in the Washington Post by Karl Vick and Daniel Finkel, â€Å"Prominent activists inside Iran say President Bush’s plan to spend tens of millions of dollars to promote democracy here is the kind of help they don’t need, warning that mere announcement of the U.S. program endangers human rights advocates by tainting them as American agents† (Vick, Finkel). This means that the mere announcement of any such effort would immediately put people in danger within Iran. This is not important on the basis that it would endanger a few human rights workers. It is important on the basis that if such widespread distaste for America exists among the people, then there is virtually no chance of American-led policy to stick in the country. Other factors must be considered, though. If America wants to keep Iran from becoming the next big Middle Eastern super power, then something must be a done. While the foreign policy of the United States should not include the right and prompting to go to war on a whim, it should help protect American interests. The United States has spent countless dollars and thousands of lives in establishing a semblance of normalcy in Iraq. According to some people, any action in Iran would destroy the work already done in its neighboring country. A United Press International article by Claude Salhani reads, â€Å"However, any attack on Iran would reverse any gains made in Iraq. This point was repeated to the U.S. secretary of defense by various Gulf officials† (Salhani). The government of the United States has to be very careful in this case, as they are playing with fire, to an extent. The only way that the American government should put dollars and effort forward in an attempt to reform Iran is if they have a clear idea of how to get things done. Any plan that is devoid of such a clear objective would fail miserably. The objectives must be to help end tyranny in Iran and to protect American interests on a security level. They must be handled diplomatically, as a military conflict in Iran at this time would be a recipe for disaster, given the nuclear implications that exist. A Steven Erlanger article in the New York Times indicates the thinking of Israel on the matter of nuclear weapons in Iran. In his article, Erlanger writes, â€Å"Israel thinks that an American National Intelligence Estimate about Iran’s nuclear weapons program, published in an unclassified version last week, is unduly optimistic and focuses too narrowly on the last stage of weapons development – the fashioning of a bomb out of highly enriched uranium† (Erlanger). This means that some uncertainty exists over whether or not the country has any real, threatening weapons. If they were to possess advanced nuclear capability, then America and other nations must make sure to tread very lightly in enemy territory. Works Cited Erlanger, Steven. New York Times. Israelis Brief top U.S. Commander on Iran’s Nuclear Activities. 11 December 2007. http://www.boston.com/news/world/middleeast/articles/2007/12/11/israelis_brief_us_commander_on_irans_nuclear_activities/ Lake, Eli. The New York Sun. ‘This Pretty Much Kills the Iran Democracy Program’. 8 November 2007. http://www.nysun.com/article/66065 Maps of the World. Iran Government. http://www.mapsofworld.com/iran/about-iran/government.html Nation Master. Iran: Religion. http://www.nationmaster.com/country/ir-iran/rel-religion Salhani, Claude. United Press International. Analysis: Iran is Still a Threat for U.S. 10 December 2007. http://www.upi.com/International_Security/Emerging_Threats/Analysis/2007/12/10/analysis_iran_is_still_a_threat_for_us/3136/ Vick, Karl, Finkel, David. Washington Post. U.S. Push for Democracy Could Backfire in Iran. 14 March 2006. http://www.washingtonpost.com/wp-dyn/content/article/2006/03/13/AR2006031301761.html Weisman, Steven. The New York Times. U.S. Expands Aid to Iran’s Democracy Advocates Abroad. 29 May 2005. http://www.nytimes.com/2005/05/29/international/middleeast/29iran.html    How to cite Middle East Democracy, Essay examples

Saturday, December 7, 2019

Child Abuse An Exposition Essay Example For Students

Child Abuse: An Exposition Essay Child Abuse: An Exposition Essay By Dominic Ebacher Imagine for one moment that you are not yourself any longer. Visualize instead that you are a young girl; old enough to know right from wrong yet still young enough to be terrified by the dark shadows in your room. It is a cool autumn night and your parents have opted to attend a party which you are not allowed at. It will be fine, they say. Although you already know what is to come. He walks over to the couch and sits down next to you. His hand slithers it way onto your knee and you cringe in revulsion. Dont be afraid, I wont hurt you, he chides. Your mind feels panicky as you feel his touch in more intimate places and you scream involuntarily. His grip tightens as he places his hand over your mouth. Well have to do this the hard way! comes his intense whisper. You flail your arms at him, but it doesnt help. His writhing massive body is on top of yours, and you feel so powerless. Eventually, you sink into a sobbing heap and simply wait for his passions to stop. You wait for the nightmare to end. When he is done, you limp to the laundry room and try fruitlessly to get the blood stains out of your clothes. It is all your fault. .. Abuse: The violation or defilement of; What you have just experienced is one type of abuse that occurs millions of times every year across America. Estimates of abuse range wildly depending on the source of ones information. From one to two million children per year are victims of child abuse. (Dolan p. 3) All sources agree on the simple truth that not nearly all cases of child abuse are reported or even estimated. Man cases go unreported, less than 50% by current estimates. (Dolan p.3) The amount of child abuse is staggering to think about, let alone deal with. By the age of eighteen one in three girls will have been sexually molested and one in six boys will have been molested in that same time frame. (WWW site). Although, throughout this paper we shall discuss not only the effects of sexual abuse but abuse in all its forms. These include Physical Abuse, Sexual Abuse, Mental Abuse and Neglect. We will also Touch upon the basic question of this report, and that is, How has child abuse changed over the last 100 years and what effects has this had on the family? This brings us to our first research area, change. It is clear that families are undergoing a number of important structural changes: families are smaller than in the past, with fewer children and sometimes with only one parent; parents have children at a later age; more couples live together without the bonds of matrimony which was accepted as a sacred bond so few years in human history. The source of this degradation of such a basic unit of society is unknown throughout all areas of research which I canvassed in my quest. It is a question that one person needs to answer for himself and solve for himself. .u1cee8f97752075dabbe518970542efa4 , .u1cee8f97752075dabbe518970542efa4 .postImageUrl , .u1cee8f97752075dabbe518970542efa4 .centered-text-area { min-height: 80px; position: relative; } .u1cee8f97752075dabbe518970542efa4 , .u1cee8f97752075dabbe518970542efa4:hover , .u1cee8f97752075dabbe518970542efa4:visited , .u1cee8f97752075dabbe518970542efa4:active { border:0!important; } .u1cee8f97752075dabbe518970542efa4 .clearfix:after { content: ""; display: table; clear: both; } .u1cee8f97752075dabbe518970542efa4 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u1cee8f97752075dabbe518970542efa4:active , .u1cee8f97752075dabbe518970542efa4:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u1cee8f97752075dabbe518970542efa4 .centered-text-area { width: 100%; position: relative ; } .u1cee8f97752075dabbe518970542efa4 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u1cee8f97752075dabbe518970542efa4 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u1cee8f97752075dabbe518970542efa4 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u1cee8f97752075dabbe518970542efa4:hover .ctaButton { background-color: #34495E!important; } .u1cee8f97752075dabbe518970542efa4 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u1cee8f97752075dabbe518970542efa4 .u1cee8f97752075dabbe518970542efa4-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u1cee8f97752075dabbe518970542efa4:after { content: ""; display: block; clear: both; } READ: History of Social Thought Essay Something a young child is not capable of doing. Physical abuse has many forms. It may involve the hitting or kicking of a child with the fists or the feet, or with another object; such as belts, shovels, changes, ropes, electric cords, leather straps, canes, baseball bats, sticks, broom handles, or assorted large objects. Other forms of abuse include the pouring of scalding water or coffee on .

Saturday, November 30, 2019

Intel China Essay Example

Intel China Essay What are the reasons for Lis behavior? Yong Li, one of the AM’s for the firm has already achieved a certain extent of success within the primary focus of Intel’s strategy to develop connections and associations with the clients in his account base. Li is conscious to the fact that his accomplishments as an Intel ambassador is unquestionable and consequently to bring in additional value to his role he has placed effort, time and plan to one of the individual projects he has undertaken to self improvise and take a comprehensive approach to the detailing of the particular project. Li is self driven to achieve stiff targets that he sets out for himself, however the decision received from Tang’s office to scrap out the project indirectly through Qing Chen after two months of effort was taken into account as an insult to his calibre and competence. Li experienced an instant disengagement with his immediate supervisor and manager as he felt that his hard work, overall performance and the effort placed in his long term approach in the project was disregarded without any deliberation by the new heads of the division. 2. What are the roles of Chinese and Western cultures in these events? We will write a custom essay sample on Intel China specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Intel China specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Intel China specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The case study presents a perspective of the underlying troubles within China Intel Corporation management styles that is flanked between a western corporate functioning and eastern philosophies deterring a smooth management change process and raising questions on decision making and directing people towards a common goal of the company. Charles Tang originally a native from China has recently moved back from US as Intel’s new marketing head; however the employees and officials view him as a young expatriate who is unfamiliar with the â€Å"ways of the place†. Initially Tang in his interactions with the Chinese officials was undetermined as his direct responses held no weight in confidence. Tang soon learnt that his style of answering in a straight forward fashion without taking time to contemplate on the reactions was not accepting into the Chinese culture. He established credibility as he adapted a new stroke change by means of asking for additional background information and time for his boss to make the final decision. However Tang interaction with his team was guided by Intel’s professional code of conduct policy on the â€Å"disagree and commit† philosophy. When Tang made a decision to restructure and streamline the team assignments in order to advance Intel China strategic objective, he received Yong Li’s extreme emotional reaction of â€Å"losing face† which signified impairment between the relationships of the two parties. As a senior manager, Tang witnesses the effect of on the organizational culture imparted from an employees change in behaviour due to his decision. In the face of this issue, Tang has called for a joint meeting to resolve the issue as he internally believes an open discussion will take care of the grievance; however he faces the pressure to deliver consistent decision making behaviour at his seniority level. The clash of ideologies within Tang is caused by his personal style adopted in the west of dealing and understanding people in an open style and the new strategic responsibilities he must adhere and prioritise for the company to succeed. The case study does not elaborate much about Qing Chen, the new departmental manager’s role in the company. Qing Chen as per instructions has conveyed the decision to discontinue the project in an autocratic manner to Yong Li. However her role as an immediate supervisor does not end with relaying information only and she is required to perform a strategic and active role involved in understanding daily operations of the team and directing them accordingly in order to bridge the gap between the senior management’s vision and the AM’s roles towards the goal. 3. How would you have handled the situation with Li? Would there have been a way to save face? In this scenario being considered an expatriate, every action taken as per the need of the role is viewed prejudice. Hence the challenge before leading the employees to perform their goals must involve building trust and confidence amongst both the parties involved. Charles Tang at his level is set out to make strategic decisions and cannot be completely involved in micro management; however his subordinate Qing Chen must be delegated to be actively involved in the daily operations and also understand the team’s including Yong Li’s disposition at work, general attitudes, team dynamics, ethnic background and aspirations. As this situation has lead to one of the crucial performer’s of the team â€Å"losing face†, it is necessary for Charles Tang to address the entire AM team in a forum to articulate Intel’s strategic goals and reiterate that contributions at work are valued however they must be focused towards achieving the common objective of Intel. At this stage the company’s â€Å"disagree and commit† philosophy must be revisited to make the team members aware of it. He must emphasize that the team’s direct contact and daily updates with Qing Chen must be adhered. At the end Tang must appreciate the top performers of the team and announce his plans to reassess existing projects as per the strategy. The one on one meeting with Yong Li must be directed carefully to avoid any emotional hijack of the decision already taken. However the main intention of the meeting is to build back the Yong Li’s confidence and reinstate his credibility by understanding his point of view on the scope of the project. In case during the review, new light is thrown upon the importance, range and feasibility of the project, Charles Tang may be required to revisit his decision and set deadlines for the project. Simultaneously, Qing Chen must be part of the review and the AM’s must be instructed on giving regular updates to her. Likewise she must be individually explained on her accountability towards the team’s performance and updates. 4. What must Intel do in China if it wishes to attract and keep the best and brightest employees? An American multinational company such as Intel to coexist and excel in china must first understand how Chinese administration and work philosophy differs from American corporate culture. To manage potential cross cultural conflict, global managers like Tang must be equipped with skills to be gain insightful knowledge on the nuances of the Chinese culture in order to bring out the best in people. Secondly, as per Intel’s philosophy to encourage innovation the company believes in encouraging dissent through the â€Å"disagree and commit philosophy†. However encouraging disagreement to advance effectiveness under no circumstances implies distortion of the reporting lines. Hence the corporate power structure must be restored through the vertical managerial hierarchy. As the top brass of the management is intensely involved in organising and developing programs locally and combining its expertise through global integration, simultaneously overseeing the administration of the account managers by the supervisors must not be overlooked. To improve the reporting lines between the supervisors and the account managers, the supervisors must be empowered to make decisions with a broader scope of authority. In this case, the supervisor must have their ears to the ground to listen to various ideas and strategies from the employees through which a constant engagement and regular performance progress track report is maintained. To strive towards the vision of the company, improving internal communications within the organisation may be considered. Encouraging and applauding good ideas at work through a transparent and fair system similar to an incentive or recognition program may be devised to build a corporate culture to support continuous innovation within the company.

Tuesday, November 26, 2019

Microsoft Corporation facing antitrust claims

Microsoft Corporation facing antitrust claims On May 18, 1998, Microsoft, the largest computer software manufacturer in the world was sued on a number of antitrust allegations. The allegations ranged from violation of various sections of the Sherman Antitrust Act to Microsoft illegally attempting to monopolize the internet browser market.Advertising We will write a custom essay sample on Microsoft Corporation facing antitrust claims specifically for you for only $16.05 $11/page Learn More It was also alleged that Microsoft had illegally monopolized the operating systems market for personal computers whereby it had anti-competitively bundled its windows operating system with its Internet browser, Internet Explorer. These allegations arose due to Microsoft which had monopoly power misusing the market influence it possessed in order to dominate the market. It was also alleged that Microsoft had made some anti-competitive and illegal contractual arrangements with various internet service providers and compu ter manufacturers and was also involved with other illegal actions and also discouraged its competitors to penetrate into the market through the utilization of application barriers hence creating a monopoly in a bid to strengthen its grip on monopolizing the market (U.S. Department of Labor n.d.). The United States department of justice petitioned the District court to find in civil contempt the Microsoft Corporation. Judge Thomas Penfield Jackson issued an injunction that stopped the putting together of windows and internet explorer. This preliminary injunction was however overruled by DC Circuit Court of Appeals on May 12, 1998 citing that the 1995 consent decree did not apply to windows 98. â€Å"The argument for this course of action was that, the limited competence of courts to evaluate high-tech product design and the high cost of error should make them wary of second-guessing the claimed benefits of a particular design decision’’ (DeCarlo, 2003). On issuing his ‘conclusions of law’ Judge Jackson on April 3, stated that Microsoft was guilty of an anti-competitive tying of Internet Explorer with windows and also liable for monopolization but also found that Microsoft did not hinder the distribution of Netscape through its contracts. Judge Jackson on June 2000 found that, Microsoft enjoys the largest and most stable market share thus having a monopoly; it also used its power as a monopoly to eliminate its competitors from accessing personal computers’ operating systems, Microsoft’s actions were also deemed to have harmed consumers.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The judge also found that the antitrust market is the personal computer operating systems market for the computers that are compatible with Intel. The judge also noted that the ‘applications barrier to entry,’ is what protect ed Microsoft’s monopoly. Judge Jackson also observed that despite the fact that its contracts had various anti-competitive implications, Microsoft was however not guilty of any anti-competitive contracts that would hinder Netscape’s distribution (Mallor et al 2010). In my opinion, should Microsoft windows split with internet explorer, the company would be at a disadvantage since it would suffer a hefty loss which they had previously enjoyed good sales from. This would in turn give a fighting chance to the other players in the field to gather up a market share from Microsoft which would hurt their profits and control of the market and should the ruling on bundling not be reversed, Microsoft could easily loose grip of their customers. Due to antitrust uncertainty, Microsoft has also had a 40% drop in their stock price. The other issue at hand is the continuous antitrust lawsuits that Microsoft is about to face in the near future should the ruling be withheld and this is a key factor that spells a series of other antitrust lawsuits against other key players in the computer industry. References DeCarlo, D. (2003). Exclusive remedy in a nutshell. CBS Interactive, Inc. Web. Mallor, J., Barnes, A., Bowers, T. Langvardt, A. (2010). Business law: The ethical, global and e-commerce environment. New York:, NY: McGraw Hill/Irwin.Advertising We will write a custom essay sample on Microsoft Corporation facing antitrust claims specifically for you for only $16.05 $11/page Learn More U.S. Department of Labor. (n.d.). Occupational safety health administration. Retrieved from https://www.osha.gov/about.html

Friday, November 22, 2019

Assessment of the Role of Jimmy Corrigan As Depicted By Chris Ware in the Smartest Kid on Earth

Assessment of the Role of Jimmy Corrigan As Depicted By Chris Ware in the Smartest Kid on Earth Jimmy Corrigan, The Smartest Kid On Earth, by Chris Ware, is about a meek and lonely man in his mid-thirties who meets his father for the first time in a Michigan town over Thanksgiving weekend. Jimmy is an awkward and cheerless character with an overbearing mother and a very limited social life. Jimmy attempts to escape his unhappiness via an active imagination that sometimes gets him into awkward situations. The book deals with loneliness, familial dysfunction, inadequacy, bullying, generational conflict, masculinity, sexual frustration, social embarrassment and depression. Ware wrote and illustrated the book. He is best known for a series of comics called the Acme Novelty Library, and incidentally, this graphic novel.First and foremost, Jimmy Corrigan has a very unique style. The first thing you notice is the thick line weight, the very geometric design of the illustrations, and the thick, opaque colors used. The illustrations do not contain any fine detail. What Ware uses is subtle shifts in line weight. What Ware also does well is capturing the different shapes of the figures as they walk, talk, move their head, turn around, etc. This, along with adding slight blocks of color for shadows, really gives the illustrations depth and distance when there seemingly couldnt be. People, objects, buildings, the sky, the weather, etc. are all drawn in a very minimalist nature. Everything is given the simplest shape possible yet you know exactly what you are looking at, just by where certain lines bend and curve. The colors used for illustrations are relatively drab. Every color is a sort of soft, pastel like color, which gives the illustrations a very unobtrusive feel. This color palette fits the story nicely considering the story is rather drab and depressing. The colors do a good job of setting the mood and bringing you into Jimmy Corrigans life as well as mind state. With that said, what I foun d rather interesting was how Ware used the color red. Unlike the other colors, red was bright and strong, and at times really jumped off the page. For the most part it was used for sound effects, which although sounds like a relatively simple idea, I thought was a really good representation of them. Red was also used for narration as well, such as words. They were used almost as a guide at times, to really keep the story going,Another technical aspect of the work is the integration of various kinds of text. You have your typical cartoon for the dialogue and thoughts of the characters. You also have your typical sound-effects text as well. There are a few unique uses of text: one is use of cursive lettering in parts of the story. These scenes arent really Jimmys daydreams nor are they his full fledge dreams. They are much more like whimsical, fantasy like thoughts. They are also used at times as narration as well as representing Jimmys thoughts. Another unique use of text is his use of early-20th century lettering. Ware applies this to the poster/flyer like images entitled à ¢Ã¢â€š ¬Ã…“Jimmy Corrigan, Smartest Kid on Earth, which are sprinkled throughout the book. Another instance of this is when he is talking about the past, more specifically Jimmys grandfathers childhood. The text is both technically and beautifully done. Although they are necessary to the style and the story, it is interesting to note that Ware is an ardent ragtime enthusiast who publishes a journal on ragtime music, collects ragtime paraphernalia, and has even designed album art and posters for ragtime performers (jackhanley.com). This is all pretty apparent and really comes out in Jimmy Corrigan.Several images reoccur throughout the book and tie together the plotlines: superheroes, birds, broken limbs, guns, peaches, redheads, the Fair, and Jimmy Corrigan. The images bind the story together and reiterate the similarities between the Jimmies of each generation (findarticles.com). For example, the Chicago Worlds Fair of 1 893 represents the imaginary world that the Corrigans inhabit. A world thrown together, that looked great for the two weeks of the fair and then collapsed into sudden ruin. Each character has a very brief childhood where everything looks fine until the harsh reality crashes through the illusion, ending childhood (i-reports.info). None of the Corrigans seem able to break the bonds of their past. Jimmy tries to make a connection to his father, but cannot seem to make any human connection.The superhero image is the one reoccurring image that really stands out throughout the book. Jimmy himself wears a Superman shirt. Jimmy imagines himself a bird flying outside of the clinic like Superman, and when a bird crashes into the window, we are back with Jimmy in the clinic, back to reality. In Jimmy Corrigan, superheroes are not invincible. A superhero jumps from the rooftop across from Jimmys office building and dies. A toy Superman that a child plays with at a diner dives to the floor. Jimmys dad picks it up to give back to the child, commenting how we would not want Superman to get hurt (findarticles.com). And in the first couple pages of the book you have a young Jimmy meeting a à ¢Ã¢â€š ¬Ã…“superhero at a comic book convention. The superhero then goes home with Jimmy and his mom and subsequently sleeps with his mom, and then sneaks out in the morning. Not exactly something Superman would do, maybe Batman, but not Superman.Ware does a great job of connecting the past with the present. One example is how the book spans the time from Jimmys great-grandfather in 1863 to the present; the different time changes are illustrated through a particular visual sequence of a bird gathering nest materials by various hospitals (findarticles.com). This bird is seen first collecting a flowered twig around a war-zone tent-hospital, then by a hospital building in the 1890s, next at Lincoln Hospital in the 1930s, then at St. Marys in the 1950s, and finally placing the twig in a nest on the windowsill of a present-day doc-in-a-box where Jimmy wa its with a bloody nose (findarticles.com). You have a sense that it is the same bird reflecting on times gone by, as well as different birds from different times.Ware uses a variety of narrative techniques. These techniques vary from panel to panel. Ware uses one of the more basic panel-to-panel transitions called simply Å“moment to moment; the same subject is displayed in adjacent instants, like a movie running jerkily on a slow computer (McCloud chapt. 3). This is basically used to animate the story and give it some fluidity. Ware also uses transitions very similar to moment to moment, one being action to action, in which the focus remains on a single subject, but this time, two separate, consecutive actions are displayed (for example, the first panel might contain a car speeding along, the 2nd the car smashing into a tree, or in this case Jimmy) (McCloud chapt. 3). The other transition Ware uses similar to this is à ¢Ã¢â€š ¬Ã…“subject to subject, in which both panels are within the same scene or idea, but each portrays a different subject (McCloud chapt. 3). The three of these techniques are the basis for how the story is told. Another interesting narrative feature of the story is when he uses the transition called à ¢ â‚ ¬Ã…“aspect to aspect, which is when the author Bypasses time for the most part and sets a wandering eye on different aspects of a place, mood, or idea (McCloud chapt. 3). Ware does this periodically throughout the book to set the mood, describe a setting, show what a character is thinking, etc. He will have a number of consecutive panels that will show simple objects, or even small details of simple objects, along with the regular narrative features of the story. The bulk of the story obviously deals with the modern-day Jimmy. This part of the story starts off the book and continues in a relative linear fashion, flowing in and out of dreams and thoughts. We join Jimmy at work and soon follow him through a series of panels which show his simple, boring, and depressing life. What is then introduced is a rather odd dream sequence in which Jimmy imagines himself as a robot. Similar dream sequences happen throughout the course of the story, including one where a giant superhero h and picks up Jimmys house and then proceeds to drop it.Another narrative feature that happens quite frequently throughout Jimmy Corrigan is when Jimmy has his daydreams. These serve as a window into Jimmys psyche and often reveal tiny details about his persona. Some of them show Jimmy imagining himself with different women, including his co-worker Peggy, the nurse at the doctors office his father brings him to, and the girl his father adopted Amy. The daydreams do not all contain the same themes though. The one involving Peggy has Jimmy imagining her as an almost mother-like character. This is probably due to the fact that Peggy is a very domineering woman, much like Jimmys mother. The next one comes during Jimmys visit to the doctors office with his father. This daydream is purely sexual. Jimmy takes the nurses niceness and seemingly flirtatious actions and runs with it, setting off a series of images depicting the nurse coming on to Jimmy, them running away together and then ultimately getting married. This is all rather humorous and really does accurately portray what goes through a manà ¢Ã¢â€š ¬Ã¢â€ž ¢s mind when he meets an attractive woman. This similar chain of events happens when Jimmy has a daydream about Amy. Only this time a bomb or meteor demolishes everything and Jimmy and Amy are the only ones left. Yet unlike the previous two this daydream has Jimmy taking charge and taking care of someone else. It shows him chopping wood, being a real man. The daydreams are quick and to the point. The majority of the time they end rather abruptly with someone or something snapping him out of it.Although the main plot of Jimmys life and his attempt at reconnecti ng with his father is told in a relative linear fashion, it is the inclusion of flashbacks from Jimmys life, his fathers life, and his grandfathers life, that really elevates the plotline and reveals more about who the Corrigans are. They really show why these three men are who they are. Whats interesting is how Ware treats these flashbacks. There is never any notice of them. They flow in and out of the story, revealing more and more each time. Ware breaks up the flashbacks, being careful not to show too much too soon. What makes these flashback even more confusing is that it is often tough to figure out wh Ware is talking about, a prime example being that Jimmys grandfather is also named Jimmy. Ware makes no attempt at depicting any of these three men differently in the flashbacks either. Young Jimmy looks the same as modern day Jimmy and Grandfather Jimmy. The only clues are of course the backgrounds and settings. There is a reoccurring theme with the Corrigans. The interconnected stories reveal a long genealogical line of abandonment and disappointment, regret and paralyzing isolation (cnn.com).Although Jimmy Corrigan contains images, symbols, and characters pertaining to superheroes, it is easy to say that the book is not exactly of the superhero genre. Upon further research it was interesting to find out that parts of the book are indeed autobiographical. The main example being when Jimmy and his newly met Dad sit on the couch in awkward silence, with nothing to say and so much unsaid. Jimmys dad, feebly trying to make up for a lifetime of missed breakfasts, fries some bacon in a skillet, then arranges the bacon strips on Jimmys plate so they spell HI (cnn.com). The entire breakfast sequence is vividly evoked, down to the tsss, tlink, tink that Ware uses to convey the sound of a metal fork turning frying bacon in a skillet. Ware drew from his own life experience for the scene.Like Jimmy, I never knew my father. Over the years, I tried to envision him, to imagine him. Id seen photographs of him, but they were years old, I had no idea what he looked like. And then he called me up one day (cnn.com).Ware was 29 years old, and more than halfway through the writing of the book, when he first met his own father. Their meeting, too, was tentative and awkward, and tinged with anger. His father died a short time later. Many of the other scenes in the book are from Wares memory as much as his imagination. The book contains several accounts of schoolyard cruelty that will be painfully familiar to anyone who, as a child, was the butthead or the dork, the shortest or the skinniest, the last picked for kickball or the first target in dodge ball (cnn.com).This is the category where Jimmy falls into, the dork, the weirdo, the quiet guy the lovable loser. He is not your typical à ¢Ã¢â€š ¬Ã…“leading man. He is no hero, he is not talented, and he really does not bring anything to the table. Yet vast amounts of people are drawn to characters and stories like this, both in the literary world, and the film and music world as well. What is it that draws people towards characters like this? What makes people interested in seeing or hearing a lonely, depressed person go through his/her lonely, depressed life? It would seem that in one way or another everyone has been there before, maybe not for long, but they have been there. Everyone has felt lonely or depressed at some point in their life, so for the most part people can relate. They know what it is like to not feel loved. Because of this, people tend to root for these types of people when they appear in book, or in movies.There have been numerous movies that contain this everyman, this lonely, somewhat depressed person who is just lacking in life. Some examples are American Splendor (the bio pic of graphic novelist Harvey Pekar), Sideways (Paul Giamattis character Miles), Taxi Driver, Welcome to the Dollhouse, and oddly en ough most movies about serial killers including Psycho, Henry and American Psycho. Of course these happen to be towards the extreme end of the spectrum. These characters, like Jimmy Corrigan, are almost always, needless to say, ugly and unkempt. They always have some sort of social issues, whether it is shyness, a speech impediment, or just all in all awkward. The characters are almost always single and have a limited amount of friends, if any at all. They are simple and plain, and basically lead ordinary, drab lives. Yet through all of this these characters find something to strive for, to keep them going, if only for a short time. Like any human being they want something more out of life, to break the cycle of loneliness and despair. For Jimmy it is trying to reconnect with his father, for Miles in Sideways it is trying find love after his painful divorce, for Dawn in Welcome to the Dollhouse it is simply trying to fit in, for Travis Bickle in Taxi Driver it is à ¢Ã¢â€š ¬Ã‚ ¦ well à ¢Ã¢â€š ¬Ã‚ ¦ who knows. The truth is, we root for these characters. We want them to achieve their goals or at the very least get some closure. Sometimes they do, and sometimes they dont. Jimmy Corrigan is a story of loneliness and abandonment and the struggle to break this cycle and not repeat it. Although Jimmys life is boring and depressing, and seemingly one dimensional, the way in which Chris Ware presents is not. Ware is not content with simply telling a story of a lonesome man. He delves into the depths of why people can be like this and how they try and deal with these feelings and emotions. In the words of Harvey Pekar, O rdinary life is pretty complex stuff.

Wednesday, November 20, 2019

Language and Structure in the novel When I Whistle by Shusaku Endo Essay

Language and Structure in the novel When I Whistle by Shusaku Endo - Essay Example Here he encounters a person who seems vaguely familiar but whom he cannot quite place. This man turns out to have been a fellow student at Nada Middle School some forty years before. Their brief conversation provokes an extended reminiscence that transports Ozu back to a simpler, more serene time in his life. Upon seeing boats on the lake, he conjures up his schoolboy friend, Flatfish, and their adventures together in an idyllic time before World War II, when the Japanese educational system sought to inculcate the virtues of pride and industriousness. While his stern teacher tried to build character, Ozu spent his school hours daydreaming about the young women he and his best friend, the unsophisticated but endearing Flatfish, would pursue, literally, once the school day had ended. (Allen 530-531; Updike 94-102) The romance and innocence of his adolescence is captured for Ozu in the enduring image of Flatfish's "tiny head being tossed about by the waves as he swam desperately for the open sea" in pursuit of a girl, Aiko, whom he had met by chance and with whom both were madly in love. While militarism gripped their nation, Ozu and Flatfish preferred the frivolous joys of childish classroom pranks and chasing girls. In When I Whistle , Endo is concerned to draw a number of disturbing contrasts between wartime and present-day Japan while scrupulously avoiding, in translator Van C. Gessel's words, "painting either period in a romantic light." What, Endo asks, is the legacy of the war generation, what kind of Japan has resulted from the devastation of World War II Part of his answer is seen in the life-style of Eiichi, the ruthless young surgeon of When I Whistle; unaffected by the tragedy of Hiroshima and Nagasaki, and unable to see his patients as anything but specimens for his own experiments, he extends the imperialistic impulse of prewar Japan by ignoring the past and worshipping the present. (King 23-24) The accumulation of material possessions is the only source of meaning for the new generation. This striking thematic element in When I Whistle is made more powerful by its pervasive medical and hospital imagery. (Cunningham 527) Chronic heart and lung problems have plagued Endo throughout his adult life and consequently he has spent much time in hospitals; in the early 1960's, Endo underwent a series of major surgical procedures, resulting in the removal of one lung. Japan emerges in When I Whistle as one large cancer ward, the malignancy of rampant materialism uncurable, the placebo of success a momentary distraction in the face of a godless eternity. As a Christian, Endo is an apologist for a set of values he believes is indigenous to the West but foreign to Japanese soil. A convert who recognizes the irony that Japan has become less spiritual as it has become more Westernized, Endo constructs themes which generally revolve around a protagonist confronted with the ruins of a native culture to which he is drawn and by which he is repulsed. Ozu is thus an exemplar of Endo's despairing vision of the postwar era-an open-hearted Japanese seeking answers and finding only the echoes of the past. Endo wrote When I Whistle between his two more celebrated historical novels set in the seventeenth century, Chimmoku (1966; Silence , 1969) and Samurai (1980; The Samurai , 1982). In

Tuesday, November 19, 2019

Comparative Study of Different Bibliographical Sources for the Sonata Annotated Bibliography

Comparative Study of Different Bibliographical Sources for the Sonata by Paul Creston - Annotated Bibliography Example According to Grove’s dictionary (33), personal initiative leads to creativity in sonata as illustrated by Paul Creston who took piano and organ lessons. Rhythm can form the basis of a style in sonata, and the more performances an artist initiates in sonata, the more accolades and awards he receives. Paul Creston engaged cool romantic compositions in enticing his sonata performances (Grove’s dictionary 33). In the sixties and seventies most work and styles in sonata is attributed to Paul Creston. In turn, the society gave him a role to play in influencing sonata music. His performances involved shifting divisions of the normal meter, which was widely acknowledge and appreciated in America. Creston’s decision on 1932 had significant impact on sonata music. This is evident in the developments in the last century. Grove’s dictionary (34), states that another performer who was a music teacher and influenced sonata historically; thus, Marcus van Cravel. According to Slomski (8), benefits of engaging in sonata early in life to enhance creativity in this style of music are evident. Early participation can influence performance in sonata as evident in engaging in social duties. Slomski (97) asserts that engaging in several activities before establishing oneself in sonata often improves other music genres. Like other works of literature, Monica Slomski supports that exemplary works of sonata are disputable worldwide. Slomski (143) cites a case whereby outstanding performance in sonata earned Paul Creston awards in the orchestral field. This book in line with other literary sources highlights the importance of persistence towards achieving individual goals in performing sonata. Personal attributes such as hard work is to be utilized to achieve recognition for music activities especially sonata. This source elaborates the ways through which sonata enhances fame. Sonata’s background on tone and orchestral characteristics in most

Saturday, November 16, 2019

Term Exam Sample Paper Essay Example for Free

Term Exam Sample Paper Essay This sample test should only be used as a guide to the styles of questions. The topics covered here are not exhaustive. Your revision should not be based on these set of questions only. The level of difficulty of this sample test is also NOT indicative of the level of difficulty of the actual test. The answers are provided at the end of the document. 1. A reasonable estimate of the annual standard deviation of return of the stock market would be? a. Less than 5 percent. b. Between 5 and 10 percent. c. Between 15 and 25 percent d. More than 30 percent e. Impossible to estimate 2. A project has an expected cash flow of $200, in year 1. The risk-free rate is 6%, the market rate of return is 16%, and the projects beta is 1. 5. Calculate the certainty equivalent cash flow for year 1. a. $175. 21 b. $164. 29 c. $228. 30 d. $212. 56 e. None of the above 3. Share X has a standard deviation of return of 10%, share Y has a standard deviation of return of 20%. The correlation coefficient between the shares is 0. 5. If you invest 60% of your funds in share X and 40% in share Y, what is the standard deviation of the portfolio? a. 10% b. 20% c. 12. 2% d. 14. 0% e. None of the above 4. Richard Rolls critique of tests of the capital asset pricing model is that: a. Given an efficient market portfolio the CAPM is tautology b. The market portfolio is not efficient c. You need to test the model using the market portfolio for all capital assets d. a and c e. a and b 5. The Template Corporation has an equity beta of 1. 2 and a debt beta of . 8. The firms market value debt to equity ratio is . 6. If it undertakes a new project with the same risk profile, what is the project beta (assuming zero tax rate)? a. 0. 70 b. 0. 72 c. 0. 96 d. 1. 04 e. 1. 05 6. Consider following data on three shares: Share Standard Deviation A 0. 6 B 0. 30 C 0. 20 Beta 1. 00 0. 80 1. 29 Assuming that you wished to minimise risk, you would select share if the share was held in on its own, and you would select share if the share was to be added to a portfolio. a b c d e 7. A, A A, B B, A B, C C, A In a portfolio of three different shares, which of the following is NOT possible? a. b. c. d. e. The ris k of the portfolio is less than the risk of each of the shares held in isolation. The risk of the portfolio is greater than the risk of one of the shares. The beta of the portfolio is less than the beta of each of the individual shares. The beta of the portfolio is greater than the beta of one of the individual shares betas. The standard deviation of the portfolio is greater than the standard deviation of the risk free asset. 8. You hold a diversified portfolio consisting of 20 different shares with $1,000 invested in each. The portfolio beta is equal to 1. 35. You have decided to sell all your holding of Edna Average Cosmetics Ltd which has a beta of 1. You will reinvest the proceeds in Aggressive Action Ltd which has a beta of 2. What is the new beta of the portfolio? a. b. c. d. e. 1. 35 2. 35 1. 45 1. 10 1. 40 9. A company is considering an investment in a new project. That project is best evaluated as though: a. b. c. d. e. It is a stand alone project independent of the company and so its risk is measured as variance. Its risk is adjusted to allow for diversification with the companies existing projects Its cost of capital is the weighted average cost of capital Its risk is evaluated as though it were traded in the capital markets None of the above 10 Is the portfolio with the minimum possible variance an efficient portfolio? a. b. c. d. e. Yes No Yes, but only for risk loving investors Yes, but only for investors who will not take any risk. Yes, but only for investors who are risk neutral. 11. For a two-stock portfolio, the maximum reduction in risk occurs when the correlation coefficient between the two stocks is: A) +1 B) 0 C) -0. 5 D) -1 E) None of the above 12. The variance or standard deviation is a measure of: A) Total risk B) Unique risk C) Market risk D) Bankruptcy risk E) None of the above 13. The risk of a well diversified portfolio depends upon the A) Market risk B) Unique risk of the securities included in the portfolio C) Number of securities in the portfolio D) Variance of the portfolio E) None of the above 4. A factor in APT is a variable that: A) Affects the return of risky assets in a systematic manner B) Correlates with risky asset returns in an unsystematic manner C) Is purely noise D) Affects the return of a risky asset in a random manner E) is generally not correlated with stock returns 15. A company has a cost of capital of 15%. However, it is introducing a new product that it considers to be a ver y risky endeavour to a well diversified investor. What can you say about the appropriate discount rate for the project? A) The rate used should be 15% B) The rate used should be lower than 15% C) The rate used should be greater than 15% D) Any rate between 12% and 18% is acceptable E) The rate should be the expected market return. 16 What has been the average annual rate of return in real terms for a portfolio of U. S. common stocks between 1900 and 2006? a. Less than 2% b. Between 2% and 5% c. Between 5% and 8% d. Greater than 8% e. Greater than 20% 17. Mega Corporation has the following returns for the past three years: 8%, 12% and 10%. Calculate the variance of the return and the standard deviation of the returns.

Thursday, November 14, 2019

Disney Imagineers :: essays research papers fc

Broad topic: Disney Imagineers Narrow topic: The Inventions of the Disney Imagineers General purpose: to inform Specific purpose: By the end of the speech, the audience should know who the Disney Imagineers are and three different inventions they have created. Thesis: The Disney Imagineers have invented many things that have changed technology today. I. Introduction A. Imagineer is a term that is not found in the dictionary. It combines the words â€Å"imagination† and â€Å"engineering†. It is the act of learning and succeeding by dreaming and doing. B. The first Imagineers were hand selected by Walt Disney to help design Disneyland and create the other theme parks all over the world. Since then, they have expanded and invented many new products. C. I am only 20 years old, and yet, I have been to Disney World 21 times and have witnessed the work of the Disney Imagineers first hand on various occasions. D. The Disney Imagineers have invented many products that have changed technology today such as specialty hair dryers and robotic human torsos and everything in between. E. I will be touching on three of their inventions: animatronics, fluid projection screen and synchronized parade routes.   Ã‚  Ã‚  Ã‚  Ã‚  F. Transition: One of the first great inventions by the Disney Imagineers were animatronics. II. Animatronics   Ã‚  Ã‚  Ã‚  Ã‚  A. Disney desired to give life-like movement to 3-D figures. B. They used cams and levers to move the figures C. The cams and levers were not working so well, so they combined this idea with an electric-hydraulic-pneumatic approach. D. They also used magnetic recording tape and solenoid coils that would trigger one another to produce action. E. First audio-animatronics were used in Disneyland. 1.  Ã‚  Ã‚  Ã‚  Ã‚  The Enchanted Tiki Room opened on June 23, 1963. 2.  Ã‚  Ã‚  Ã‚  Ã‚  It had a cast of 225 birds, flowers, masks, drummers, and tiki poles. 3.  Ã‚  Ã‚  Ã‚  Ã‚  The birds would click their beaks, swivel around on their perches, and sing and talk to one another. F. Transition: Another invention that was created by the Disney Imagineers was the fluid projection screen. III. Fluid Projection Screen A.  Ã‚  Ã‚  Ã‚  Ã‚  It is a fluid screen that is generated by pumping water through a screen nozzle and having an axial flow director and a nozzle insert on it. B.  Ã‚  Ã‚  Ã‚  Ã‚  It creates a screen of water that can be projected upon. C.  Ã‚  Ã‚  Ã‚  Ã‚  If the water is not at the right pressure and the flow is not correct, the screen may have holes in it and then the projection will not be seen on it. D.  Ã‚  Ã‚  Ã‚  Ã‚  The fluid projection screen was first used at Disney’s MGM Studio’s Fantasmic! and The Adventures of the Little Mermaid.

Monday, November 11, 2019

Cadbury channels Essay

1. Claremont Tasmania – At this site Cadbury manufacture boxed chocolate assortments, moulded chocolate blocks, chocolate confectionery bars and food drinks for the retail and industrial markets. 2. Ringwood Victoria – At this site Cadbury manufacture confectionery bars and bar pieces, filled and hollow chocolate novelty units for children and the Easter and Christmas events as well as a range of industrial chocolates and compounded chocolate. 3. Scoresby Victoria – At this site Cadbury manufacture a range of sugar and caramel based confectionery and licorice product for both the retail trade and industrial customer.  ¡ The Cadbury brand has also been licensed to other selected food manufacturers who produce and distribute their range of Cadbury products, notably ice cream. These licencees are responsible for their own Covenant Action Plans.  ¡ Cadbury does not sell their goods directly to the final user; between them  stands a set of intermediaries performing a variety of functions  ¡ Service establishments in particular supermarkets, convenience stores, deli’s, petrol stations etc are highly involved marketing and distribution channels as this is where the target market exists. With these establishments, Cadbury products are made widely available and accessible to the main target markets  ¡ Marketing channel performs the work of moving goods of producers to consumers (see figure)  ¡ A manufacturer selling a physical product and services might require three channels: sales, delivery and service  ¡ Cadbury use Sales Managers and Reps as sales channels, telephone, email and face to face as delivery channels and again Reps and Merchandisers for the setting up and display of products and promotions as service channels (with regards to the supermarkets)  ¡ Wholesalers are a vital part of the supply chain for independent outlets and eventually the consumer.  ¡ Cadbury uses intensive distribution method, as it attempts to place its products in as many establishments as possible. Factors that influence the design and management of marketing channels  ¡ Consumers are motivated by the presence of brands, they expect to see them and want to buy them  ¡ Cadbury products are primarily available in supermarkets and convenience stores and display remains one of the key areas for development not only within these to channels, but also independent retail  ¡ Confectionery requires a great deal of consideration when optimising  displays so Cadbury has created the ‘Go Another Cadbury’ bespoke display solution to address merchandising opportunities in the impulse trade channel.  ¡ Cadbury studies, in recent years, show that the confectionery industry has shown the effects of an increasing move by consumers towards convenience shopping  ¡ Convenience shopping is being able to convert customer footfall into purchases. This can be achieved by ensuring confectionery is placed in high traffic flow locations, combined with displaying with other products, such as newspapers and magazines in addition to hot-spots at the till point  ¡ Displays which have impact supported by effective point of sale and clear signage all influence impulse buys  ¡ Within the convenience channel, forecourts play an important role and Cadbury confectionery continues to be a valuable category  ¡ With the advent now of Cadbury vending, innovation is now at the forefront of its business drive and is directly working with machine manufacturers to create new vending options  ¡ The development of multi-channel machines has provided vending operators (pubs, TAB’s, Universities etc) to take advantage of the growing need for snacking solutions  ¡ The latest Cadbury automates machines can sell confectionery, salty snack and chilled drinks, making them ideal for almost every foodservice environment Channel conflict and how it can be resolved  ¡ Cadbury could be affected by vertical channel conflict and horizontal channel conflict  ¡ Vertical channel conflict arises when a disagreement occurs between different levels within the same channel. For example, this could arise if Cadbury came into conflict with its retailers, who agree to sell just Cadbury products, but in fact are also selling rival competitors products  ¡ Horizontal channel conflict involves conflict between members at the same level within the channel. For instance, this may occur when separate petrol stations sell Cadbury products at different price, benefiting one above the other  ¡ Channel conflict can be constructive but too much is dysfunctional  ¡ The challenge is not to eliminate conflict but manage it  ¡ The adoption of superordinate goals (come to an agreement), exchange persons between to more channel levels (appreciate other’s point of view), or co-optation (win support of the leader of another organisation) are ways of effective conflict management What role the Internet can play in helping to fulfil marketing channel requirements  ¡ Cadbury uses direct marketing channels as well as one-level channels and two-level channels  ¡ Their official website informs buyers about all of Cadbury’s products and services including information about products, recipes, health and nutrition, sponsorship, fundraising etc.  ¡ It can also provide a way for retailers and Cadbury to communicate with each other through email about future orders, upcoming promotions and any other relevant information  ¡ Cadbury uses the internet as a service and information channel, which allows it to describe the products in detail with the use of visual aids and  creating an effective communication channel in reaching its customers What role does relationship marketing plan in the Cadbury’s channel management  ¡ Company-client relationships is imperative with respect to product range, store locations of products and display space  ¡ Via the internet website, customers loyal to Cadbury can register and participate in games, downloads, design your own product, interact with Freddo, Caramello and yowie (targeted more for children), lodge customer complaints and also express interest for employment.  ¡ Through newsletters, public relations and sponsorship, which go along way in satisfying customers, Cadbury can continue to inform customers about their products together with upholding their tradition of making quality products

Saturday, November 9, 2019

Prevention is better than cure Essay

Out of a country’s health budget, a large proportion should be diverted from treatment to spending on health education and preventative measures. The rising costs of health care have become an issue for many countries in the world. To deal with this problem, it is recommended that a big part of the state health budget be used for health education and disease prevention instead of treatment. First of all, many kinds of diseases are preventable and preventing a disease is usually much cheaper than treating it. For example, people could prevent catching a cold if they dress warmly and get good rest when the weather first gets cold in the winter. But many people get sick because they fail to do so and have to spend much more money seeing a doctor. Another case in point is cancer, the leading cause of death in the world. But lung cancer, liver cancer and many other kinds of cancer could all be effectively prevented if people take measures for their health in an early stage. Small t hings such as smoking less or eating more healthy food would have kept millions of families from becoming bankrupt if the patients took measures for early cancer prevention. In addition, health education also plays a key role in improving people’s health. By giving people more information about health, countries could help people understand the importance of disease prevention and ways to achieve it. However, emphasizing on disease prevention is not downplaying the significance of medical treatment. After all, prevention and treatment are just two different means toward the same goal.

Thursday, November 7, 2019

Kohls and Effective Advertising essays

Kohl's and Effective Advertising essays Did you know that the Kohls department store we know and love today was once your modern supermarket? Maxwell Kohl, who had previously operated traditional grocery stores, built his first supermarket in 1946, the first in what would become a southeastern Wisconsin chain known as Kohl's Food Stores. In 1962, he started his first department store, Kohl's Department Store, in Brookfield, Wisconsin. He positioned Kohl's between the higher-end department stores and the discounters, selling everything from candy to engine oil to sporting equipment (Kohls, 2013 ). In 1972 the British-American Tobacco Company's US retail division, BATUS Inc., bought a controlling interest in Kohl's Corporation, which at the time operated 50 grocery stores, six department stores, three drug stores and three liquor stores. The Kohl family, led by Allen and Herbert Kohl, continued to manage the company (Kohls, 2013). Over the last 40 years Kohls has become one of the most successful department stores with very well advertised daily deals and great fashion lines. The advertisement has multiple interfaces with a silent white background. Every letter on the advertisement is full of color and properly sized. There are pictures of men and women randomly placed where there are space, modeling shirts and various products. Small print lines the bottom of each picture with an accurate description of the product. Each segment seems to have its own box with invisible boundary lines as to not protrude into its neighbors space! Every so often there lays a banner describing a new section of the stores products. Finally at the very bottom reads the hours of operation specific to the location this advertisement portrays. There are five human needs the advertisers hit pretty hard in this advertisement. Every human, whether or not they like to admit it, has a need for attention. Some may have a stronger ne...

Monday, November 4, 2019

Free will Essay Example | Topics and Well Written Essays - 500 words

Free will - Essay Example For a human being, true exercise of ‘free will’ is associated with multiple determinants such as physical/causal, psychological, biological and theological, which affect the decision for the ultimate action (Timothy, 2011). Personal, moral and societal constraints may thus affect the true exercise of free will. Free will has also been associated with the concept of moral responsibility for one’s actions by most philosophers’, who have commented on the topic in history, shifting the onus to the individual being wholly responsible for taking an informed and educated decision when confronted with a peculiar situation or aspect of life (Timothy, 2011). However, there have been contentious issues on understanding the concept of ‘free will’ as philosophers agree, and at the same time disagree on its relationship with determinism (Vargas, 2006). Some philosophers believe that the two are compatible, while others’ swear to the contrary.

Saturday, November 2, 2019

Assignment2 Coursework Example | Topics and Well Written Essays - 500 words

Assignment2 - Coursework Example The customer noticed that there was a problem with his skin and he starts making a research about the perfect cure for that by searching online, consulting a doctor, or asking a group of friend. After that, the customer can make a decision about what he wants. Next is the actual purchase of the facial product and finally, a post-purchase evaluation. When the customer was asked why she bought the facial mask she replied, â€Å"For treatment.† When asked why the mask is important to her, she says the product will treat black head and even tone making her to have a better skin and appearance. By having a better skin and appearance, she replied that she would be beautiful, healthy, and bright. Therefore, we know something about the features of the facial mask and her perception of the benefit which she has gained by that product’s feature (good health, beauty, and brightness). On the other hand, when asked â€Å"How do you feel when you are using the mask?† she repli es â€Å"Relax and calm.† In this case, it can conclude that the benefit of using the facial mask for treatment is crucial to this customer since it results in the valued end state of self-esteem. In this regard, the customer responded that the benefit of using the facial mask was self-esteem (relaxed and calm) as well as for beauty, brightness, and good health. The process of establishing links between features, benefits, and valued end states is termed as a laddering interview. It involves asking a customer repeatedly to identify the reason why something is important to her. As cited by Kuester (2012), a brand delivers the benefits which the customer truly desires. Branding also assists the customers to remember the product. The customer bought a facial mask of the Clearance brand not because of the product’s attributes but because of those attributes, combined with the brand’s image and many other intangible and tangible factors that created an attractive whole. In the same way,

Thursday, October 31, 2019

Generic and specific skills Assignment Example | Topics and Well Written Essays - 750 words

Generic and specific skills - Assignment Example Skill defines the ability to execute an undertaking to a predefined level of competency. A range of generic skills is important in the construction industry. Generic skills, which include but are not limited to computing skills, communication, ICT skills, problem solving skills, and team working skills are essential qualifications valued by employers (UK Commission for Employment and Skills, 2014, 1). They supplement the special and technical skills of employees. The varieties of generic and special skills are available in the construction market, which also includes service delivery and supply of materials. Most companies often offer training in generic skills, but specific skills are normally acquired in learning institutions. In China, the construction market constitutes a large percentage of the country’s GDP. The Chinese construction market is growing at a significantly rapid rate. Specific skills such as technological skills are in demand in the construction industry. Design engineers and architects, for instance, require special skills to come up with designs of houses and roads, and examine the structural components of construction. Despite the high unemployment levels, employers still complain of skill deficits (Klosters, 2014, 9). Staffs with generic skills are often subcontracted to work on contractual basis. Unfortunately, development of managerial skills has not been efficient because systems of management largely remain the same (Ahmad and Ryan, n.d., 1). The country’s type of economy creates several jobs in the construction industry, hence the increase of several construction companies. Even so, construction enterprises and design institutes have shown little interest in develop ing skills required in the construction industry. Even so, the competition between Beijing, Hong Kong and Shanghai means that the industry has potential. Both India and China have shown interest in investing in their

Tuesday, October 29, 2019

Reaction of keynes and friesman Assignment Example | Topics and Well Written Essays - 250 words

Reaction of keynes and friesman - Assignment Example I think this solution is only short term as Keynes seldom considers the measures and approaches other developed countries would take to curb the effect of inflation in the United States on their markets and economies (Conerly 2012). Keynes’ position relies on jobs, interest rates, and liquidity. When an economic turmoil exacerbates, creating jobs and lowering interest rates cannot prevent a full-blown depression. Lowering interest rates to attract foreign investment can only go as low as 0%, which was the case in the United States in mid-2009 (Conerly 2012). From there, the Keynesian approach proves ineffective. On the other hand, Friedman’s position entails stabilizing the purchasing power of the private sector and collective households across the country. I agree with Friedman that the private sector plays a bigger role in stabilizing an economy than government policy during an economic crisis. In addition, the government is often unreliable when the interests of businesses are not in line with those of the government (Conerly

Sunday, October 27, 2019

Indian Culture And Infosys Ltd Commerce Essay

Indian Culture And Infosys Ltd Commerce Essay Throughout management history, culture has played a more important role in organisation for both employers and employees, as it provides a background to understanding an organisations identity rules and mission. This essay evaluates the effect of organisational culture based on the theoretical research, Cultural Dynamic Model of Mary Jo Hatch (1993), as well as observations of the companys climate and interview with one of the employees of the company. It will consist of the general information about culture, features of Indian national identity, basic culture theories and description of the Cultural Dynamic Model and its main processes. Limitations of this analysis will also be mentioned at the end of the report. Moreover, each part of the report will include an application of the processes of the model to the Indian IT company Infosys Ltd, which specialises in offshoring technology services and has more than 100,000 employees worldwide. Considering the culture within organisations, it is essential to emphasise that culture is an extremely difficult topic, and it can be defined in many ways  [1]  . According to Lundberg (1990) culture as a day-to-day sense may be understood intuitionally, and includes a variety of aspects, such as being a broad and shared by group members psychological phenomenon within any stable organisation with a history. It has invisible symbolic and deeply buried values and assumptions in its core, which can be gained and modified in some rare cases  [2]  . Indian Culture and Infosys Ltd. Infosys culture is a reflection of its co-founder, Narayan Murthy, who imposed a southern Indian culture, and consequently recruited individuals from that region. As the company grew, it decided to recruit from different regions to take advantage of the countrys cultural diversity. Kanungo, Sadavarti and Srinivas (2001) suggest that organisational culture in India has been linked to organisational success or less successful performance (p.30). This explains Infosys strong culture and drives to improve employees well-being. In order to manage diversity, corporate policies became more flexible and employee focused by providing benefits such as accommodations, sets of recreational facilities and other advantages for their welfare  [3]  . Hence, Infosys recognise the importance of cultural differences because of its potential to increase the companys overall performance. Furthermore, Indian opinion leaders and policy makers encourage employee involvement, as organisations cant afford to neglect their cultural dimension (Kanungo, Sadavarti and Srinivas , p.51). Additionally, organisations that can nurture the innovative dimensions of their culture in a person-centered manner are more likely to treat culture as a meaningful organizational process (Ibid., p.52) that encourages growth of IT in India. Cultural Theories Allaire and Firsirotu (1984) see organisations as sociocultural systems and organisations as systems of ideas. In the former, social and cultural components are integrated and synchronized in the organisation, where the focus lies with values, norms, and beliefs and with the interaction of individuals who constitute concrete collectivities (Ibid., p.195). In system of ideas, culture is located in the minds of culture-bearers or viewed as systems of knowledge of learned standards for perceiving, believing, evaluating and acting (Ibid., p.148). Furthermore, Schein (1990) has an alternative approach to organisational culture. In his research he identifies it on three levels: observable artifacts, values and basic assumptions. The observable artifacts are the visible manifestations of an organisations culture such as the physical and material objects and the level of technology. He suggests that it includes everything from the physical layout, the dress code, the manner in which people address each other, the smell and feel of the place, its emotional intensity (Ibid., p.111). The values, which are located between the artifacts and the basic assumptions, determine the behavioral norms. At this level the focus is on how people feel and think (Ibid., p.112). The Basic assumptions are difficult to detect and change. They determine the unconscious perceptions, thought processes, feelings, and behavior of individuals (Ibid., p.112). The model below displays Scheins model of organisational culture. Source: Schein 2004, p. 26 The chosen model The model we will apply to Infosys is Mary Jo Hatchs (1993) The Dynamic Model. It is an enhanced model based on Scheins (1985), which emphasises on symbolic and process factors. The Symbols aspect was introduced to the elements of Scheins model, which makes this model more complex. Connecting these elements together made a spinning wheel structure, which was interpreted as being able to operate both forward (proactive/prospective) and backward (retrospective/retroactive). This in turn has created a more dynamic relationship between the elements as opposed to a static relationship between them. The Mary Jo Hatch model we will use is displayed below. C:UsersFrankDesktopdynamic model.jpg Source: Hatch 1993, p. 660 Manifestation The point of entry to using the model is variable, as this will be influenced by the research topic. For this particular study, we will use assumptions as the starting point for our analysis (Hatch, 1993). The process between assumptions and values is manifestation, which can be further sub-categorised into proactive (assumptions to values) and retroactive (values to assumptions). Infosyss vision is to be a globally respected corporation. The underlying assumptions consist of having high standards and having an enthusiastic approach to learn, as well as being hard working, competitive and honest. The processes of proactive manifestation shapes these intangible assumptions into distinct values of the company, such as impressing the client, being the market leader, being fair and ethical as well as constantly striving for perfection (Infosys Ltd, 2012). Retrospective manifestation occurs when there is a change in values, which can lead to possibly maintaining or transforming existing assumptions. The CEO of Infosys and managing director included employees as intangible assets in their 2011 balance sheet and stated that their employees were their value. Numerous employees assume that their employer, disregards their hardworking efforts, which contradicts existing assumptions. Ultimately, it could possibly have enough influence to change the current assumptions and create a new set of assumptions. Realisation According to Hatchs dynamics model (1993), an organisations artifacts are the most realisable aspects of its culture. Realisation transforms values into artifacts (proactive realisation) and accordingly, keeps or changes the existing values through the production of new artifacts (retroactive realisation). As emphasized by one of the ex-employees of Infosys, the company has built an environmentally friendly strategy. This can be made clear from Infosys operating using a clean power source of windmills that are attached to each building and the use solar powered mini-vans for handicapped and pregnant women for transportation within the company. Furthermore, they give large amounts of money to charities, focusing on poor people and children education. In addition, following a natural disaster in any part of the world, an online portal is opened for donation transactions. If an employee wishes to donate money it will be debited from their salary. Infosys believes that everything should be provided for the people it employs. Most of the buildings are like well designed and include food courts, sport facilities and employee care centers. In some cases a 4-star hotel is included, as well as gardens and other leisure facilities. Infosys wants to encourage communication between project members and employees to create a good work ethic, for example various activities are organised after each project completion to help employees get a better understanding of each other, to ultimately promote efficient work processes and good outputs/performance. Awards for the most effective people are presented each year. In addition, employees have the chance to meet and talk to the top management team. Moreover, there are daily quiz competitions and music meetings organised for the employees. Mondays and Tuesdays everyone is required to be in formal dressing. There is a flexible approach to communication, employees are encouraged to talk informally to each other and fun and jokes are allowed. The methods above increase employees effectiveness and creativity. People are generally self-motivated inside the company as they are continuously monitored by their supervisors and managers who use a check list of attributes. The monitored period is discussed on a 6 month basis as a part of the appraisal cycle. Regular efficiency reports are also distributed to announce the department with the best performance. Moreover, there are weekly internal newsletters informing the employees of the companys news and other relevant subjects. These cultural artifacts have been incorporated in the organisations culture through a long process of experimenting and assessment in order to reflect the companys values. Since they are absorbed in the culture, they work retroactively to realign values as culture adjusts to their presence (Hatch 1993, p.667), which means that artifacts through retroactive realisation have the ability to alter the organisational values throughout time, although it is a long process. Symbolisation Symbols are referred to the visible, the physical manifestations and to the indicators of organisational life. Symbols are experienced as tangible and can be noticed through sound, touch, sight and smell (Rafaeli and Worline, 1999). Symbols and artefacts are indistinguishable and a list of organisational symbols consists of the corporate logos, slogans, stories, visual images and metaphors (Gioia, 1986 cited in Hatch, 1993, p. 669) while corporate behaviour consists of values and norms and corporate communication consists of public relations and advertising. In Infosys a particular dress code is followed which is considered as a part of companys corporate design where men are required to wear full sleeve shirt and tie and women are meant to wear full formal wear like salwar kamij. Prospective symbolisation suggests that an artefact is an objective form in a literal meaning. Firstly they arise as just artefacts and by adding cultural processing they get recognised as symbolic forms by the organisation (Brown,1993 and Tompkin, 1987 cited in Hatch, 1993, p.670). Retrospective symbolisation enhances prospective symbolisation which furthers the meaning of the aspect. In addition, Infosys logo remains one until retrospective symbolisation takes place which results in the emblem meaning much more such as an image for purpose and vision corresponding to its slogan Powered by Intellect, driven by values (Infosys Limited, 2004). Corporate behaviour is the attitude of an organisation when it is considered as a single body. Values define customer satisfaction and leadership. Norms are for the long term development of Infosys and the best standards of corporate governance should be applied for greater prosperity such as an increased customer base and profits. The company applied a good level of external communication and it never compromised on its profit margin. External clients are aware of the Infosys service quality, are never concerned about bargaining the terms and conditions and always wants to give their business to the company. Also, the company keeps its client well informed concerning progress of their project, through weekly meetings. Infosys is a knowledge intensive company which recognises the value of its human assets in maintaining an enhanced culture. The business activities of the company are anchored into the pillars of corporate behaviour which are business ethics and corporate social responsibility. According to the interviewee Infosys main ethic is based around the notion that Client is the Boss and that it tends to prioritise client requirements over its own as long as their margin standards are met. Also, Infosys adopted schools in villages and took full responsibility of education of children; ex CEO runs his own non-governmental organisation in which they use to raise funds for the poor. Interpretation In terms of cultural assumptions, it can be useful to refer to not only the Dynamic Model, but also the original model of Schein, where the assumptions are viewed as the core content of the organisational culture. As basic assumptions consists of unconscious and strong granted beliefs within an organisation (Schein, 2004), in Infosys it can be seen as a less hierarchical and friendly atmosphere between employees as a part of the culture of the organisation. However, from a cultural dynamic perspective, interpretation is considered as a bidirectional process that contains an interaction between current symbols and basic assumptions. Schutz (1970, cited by Hatch, 1993) claimed that interpretation was a significant medium for establishing the meaning of an experience and involved the retrospective and prospective interpretations simultaneously. The former is a move from basic assumptions to current symbols, which can be seen in relation to Infosys as the activities for a successful completion of the work. Emotional satisfacion from the rewards can be related to the competitions and games organised by the company. The Prospective path introduces an influence on basic assumptions from symbols, such as newly created activities and rewards systems, which may influence the creation of new assumptions and opinion within the company. According to Ricoeur (1976 cited in Hatch, 1993: 674) interpretation should be viewed as a second-order experience of symbolisation which can be distinguished with the direct experience. Hatch (1993) summarised interpretation in two points: Firstly, current symbolisation experience was interpreted in an existing cultural frame and revised assumptions by constructing some new meaning. The prospective interpretation focuses more on the move from external symbols to company assumptions and also involves a reciprocal effect. Infosys describes itself as multi-cultural because of its global and diverse recruitment base. It may be a significant reason and stimulus for the free, active, inclusive and innovative work atmosphere inside the company. Employees from different nations and regions bring various and contrasting opinions and work styles to the workplace, which promote the development of innovative and specific ideas, methods and perspectives. Multi-cultural employees offer a special cultural content for Infosys, who gives a symbolic significance to it. Secondly, cultural assumptions had effects on symbols and supplied opportunities for culture to re-establish existing symbolised content and engage new symbols. Infosys emphasises on its innovation and freedom, for example it organises events at least twice a year where lower level employees get to meet top management. Sports, culture and art are supported and several fun clubs and activities are provided. It also has a rich internal communications to supply opportunities for employees to know how their organisation works, how decisions are made, and what drives the company to develop. Limitations of report interview Although the chosen model for this analysis is very complex, there are still limitations to the report. Firstly, the fact that only one person was interviewed limits the report because the perception of an individual does not necessarily represent the rest of the employees. Moreover, our main source of information is the Infosys official site. However, it is understandable that there is a strict policy about the information available on their website. Secondly, the Cultural Dynamic Model has a few underlying limitations. Hatch tried to fill the gaps in Scheins model by adding symbols as a new category and used the interpretation process to explain the relationship between symbols and assumptions. However, the explanation for this process was relatively short in comparison to other processes within the model. Furthermore, the processes of the model concentrate on cognitive and social behaviours, but not on the relationship between the members of the organization (Hatch 1993). Future research should work on expanding the interpretation processes of the model to make it clearer, as well as including interrelationship factors into the model. Conclusion Infosys emphasises on the importance of culture. It uses a hierarchical structure, however this does not imply it uses a rigid chain of command, and a strict set of rules. The Company values its employees, its diversity and the different skills and working practices employees bring to it. Furthermore, it is concerned with their well being and this can be shown by employees being classed as assets on their balance sheet. It provides a relaxing environment for employees to work in and provide them numerous benefits to increase productivity, efficiency and innovation. In addition, it enables low level employees to meet and interact with top management by organising at least two events every year. Additionally, certain rules and regulations still exist to ensure efficient working practices. Infosys has found the right proportion of rules and regulations with freedom and relaxation, and this is what gives it strong organisational culture. Word Count: 2,648